{"id":74956,"date":"2021-07-16T11:17:25","date_gmt":"2021-07-16T09:17:25","guid":{"rendered":"https:\/\/xm.cz\/blog\/?p=74956"},"modified":"2021-07-16T11:17:25","modified_gmt":"2021-07-16T09:17:25","slug":"xiaomi-predbehlo-apple-v-prodejich-telefonu-je-svetovou-dvojkou","status":"publish","type":"post","link":"https:\/\/xm.cz\/blog\/xiaomi-predbehlo-apple-v-prodejich-telefonu-je-svetovou-dvojkou\/","title":{"rendered":"Xiaomi p\u0159edb\u011bhlo Apple, v prodej\u00edch telefon\u016f je sv\u011btovou dvojkou!"},"content":{"rendered":"

Analytick\u00e1 spole\u010dnost Canalys, zab\u00fdvaj\u00edc\u00ed se pr\u016fzkumem trhu, zve\u0159ejnila zpr\u00e1vu o prodej\u00edch chytr\u00fdch telefon\u016f ve druh\u00e9m \u010dtvrtlet\u00ed tohoto roku. V\u00fdsledky jsou velmi pozitivn\u00ed pro \u010d\u00ednskou firmu Xiaomi, kter\u00e1 doslova let\u00ed vzh\u016fru a v celosv\u011btov\u00e9m \u017eeb\u0159\u00ed\u010dku obsadila kr\u00e1sn\u00e9 druh\u00e9 m\u00edsto<\/b>.<\/p>\n

D\u016fvod\u016f k oslav\u011b je v tomto p\u0159\u00edpad\u011b opravdu hodn\u011b – v meziro\u010dn\u00edm srovn\u00e1n\u00ed si Xiaomi polep\u0161ilo o 83 %<\/b>, co\u017e je zdaleka nejv\u00edc ze v\u0161ech soupe\u0159\u016f z prvn\u00ed p\u011btky. V celkov\u00e9m po\u0159ad\u00ed postoupilo se 17% tr\u017en\u00edm pod\u00edlem na druhou p\u0159\u00ed\u010dku, ze kter\u00e9 sesadilo Apple<\/b>.<\/p>\n

Xiaomi p\u0159edb\u011bhlo Apple<\/h2>\n

\u010c\u00ednsk\u00fd gigant rychle expanduje na z\u00e1mo\u0159sk\u00fdch trz\u00edch, p\u0159i\u010dem\u017e na trhu v Latinsk\u00e9 Americe zaznamenal v\u00edce ne\u017e 300% meziro\u010dn\u00ed r\u016fst, v Africe v\u00edce ne\u017e 150% meziro\u010dn\u00ed r\u016fst a v z\u00e1padn\u00ed Evrop\u011b v\u00edce ne\u017e 50% meziro\u010dn\u00ed r\u016fst<\/b>.<\/p>\n

\""<yoastmark\"<\/a><\/p>\n

Aktu\u00e1ln\u00ed \u017eeb\u0159\u00ed\u010dek vede jihokorejsk\u00fd Samsung<\/b>, kter\u00fd m\u00e1 na trhu chytr\u00fdch telefon\u016f 19% pod\u00edl. Proti lo\u0148sk\u00e9mu roku si Samsung polep\u0161il o 15 % a roste tak citeln\u011b pomaleji ne\u017e v\u011bt\u0161ina \u010d\u00ednsk\u00fdch v\u00fdrobc\u016f. P\u0159i zachov\u00e1n\u00ed st\u00e1vaj\u00edc\u00ed dynamiky r\u016fstu lze p\u0159edpokl\u00e1dat, \u017ee ho Xiaomi p\u0159edb\u011bhne a stane se sv\u011btovou jedni\u010dkou.<\/p>\n

T\u0159et\u00ed Apple m\u00e1 14% pod\u00edl<\/b>, nicm\u00e9n\u011b meziro\u010dn\u011b vzrostl jen o pouh\u00e9 jedno procento. Prvn\u00ed p\u011btku dopl\u0148uj\u00ed dal\u0161\u00ed \u010d\u00edn\u0161t\u00ed v\u00fdrobci, z nich ka\u017ed\u00fd ukousl jednu desetinu pomysln\u00e9ho kol\u00e1\u010de: Oppo<\/b>, je\u017e vzrostlo o 28 0, a Vivo<\/b> s 27% n\u00e1r\u016fstem.<\/p>\n

Odsouzeno k \u00fasp\u011bchu v prodej\u00edch<\/h2>\n

Ze \u017eeb\u0159\u00ed\u010dku se \u00fapln\u011b vytratil \u010d\u00ednsk\u00fd Huawei<\/b>. Do zna\u010dn\u00e9 m\u00edry za to m\u016f\u017ee za\u0159azen\u00ed firmy na \u010dernou listinu ve Spojen\u00fdch st\u00e1tech americk\u00fdch. To j\u00ed znemo\u017enilo p\u0159\u00edstup na n\u011bkter\u00e9 trhy (konkr\u00e9tn\u011b do USA) o od\u0159\u00edzlo ji od americk\u00fdch mobiln\u00edch produkt\u016f, v\u010detn\u011b syst\u00e9mu Android a r\u016fzn\u00fdch aplikac\u00ed spole\u010dnosti Google.<\/p>\n

\"Xiaomi<\/a>
Xiaomi m\u00e1 druh\u00e9 m\u00edsto v prodej\u00edch<\/figcaption><\/figure>\n

Canalys uv\u00e1d\u00ed jako hlavn\u00ed faktor \u00fasp\u011bchu Xiaomi agresivn\u00ed ceny<\/b>, kter\u00e9 vyniknou zejm\u00e9na v kontrastu s nab\u00eddkou pr\u00e9miov\u00fdch produkt\u016f od spole\u010dnost\u00ed Samsung a Apple. Ostatn\u011b pod\u00edvejte se sami do na\u0161eho \u010desk\u00e9ho<\/a> a slovensk\u00e9ho e-shopu<\/a>, za jak\u00e9 \u010d\u00e1stky se mobily Xiaomi prod\u00e1vaj\u00ed.<\/p>\n

Xiaomi se sv\u00fdm v\u00fdsledkem pochlubilo tak\u00e9 na ofici\u00e1ln\u00edm blogu<\/a>. Zakladatel a gener\u00e1ln\u00ed \u0159editel Lei Jun v dopise zam\u011bstnanc\u016fm zd\u016fraznil, \u017ee st\u00e1t se sv\u011btovou dvojkou je kl\u00ed\u010dov\u00fdm miln\u00edkem v historii firmy<\/b>. Po p\u011bti letech sebezdokonalov\u00e1n\u00ed v mimo\u0159\u00e1dn\u011b obt\u00ed\u017en\u00fdch podm\u00ednk\u00e1ch se v\u00fdrazn\u011b zlep\u0161ily vlastnosti produkt\u016f Xiaomi, vydl\u00e1\u017edily tak cestu do pr\u00e9miov\u00e9ho segmentu trhu a zv\u00fd\u0161ily pod\u00edl na trhu.<\/p>\n

Tipn\u011bte si: kdy bude Xiaomi sv\u011btovou jedni\u010dkou?<\/b><\/p>\n

Zdroje: techcrunch.com<\/a>, blog.mi.com<\/a>, canalys.com<\/a>.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"

Analytick\u00e1 spole\u010dnost Canalys, zab\u00fdvaj\u00edc\u00ed se pr\u016fzkumem trhu, zve\u0159ejnila zpr\u00e1vu o prodej\u00edch chytr\u00fdch telefon\u016f ve druh\u00e9m \u010dtvrtlet\u00ed tohoto roku. V\u00fdsledky jsou<\/p>\n","protected":false},"author":3,"featured_media":74960,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2],"tags":[3611,3612,127,3613],"class_list":["post-74956","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-clanky","tag-analyza","tag-canalys","tag-prodeje","tag-trzni-podil"],"wppr_data":{"cwp_meta_box_check":"No"},"yoast_head":"\nXiaomi p\u0159edb\u011bhlo Apple, v prodej\u00edch telefon\u016f je sv\u011btovou dvojkou!<\/title>\n<meta name=\"description\" content=\"Nov\u00e9 statistiky o prodej\u00edch chytr\u00fdch telefon\u016f ukazuj\u00ed, \u017ee Xiaomi doslova let\u00ed vzh\u016fru a v celosv\u011btov\u00e9m \u017eeb\u0159\u00ed\u010dku obsadilo kr\u00e1sn\u00e9 druh\u00e9 m\u00edsto.\" 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