{"id":87164,"date":"2022-01-29T08:50:23","date_gmt":"2022-01-29T07:50:23","guid":{"rendered":"https:\/\/xm.cz\/blog\/?p=87164"},"modified":"2022-01-28T17:48:53","modified_gmt":"2022-01-28T16:48:53","slug":"canalys-trh-se-smartphony-se-v-roce-2021-zotavil-na-uroven-pred-covidem","status":"publish","type":"post","link":"https:\/\/xm.cz\/blog\/canalys-trh-se-smartphony-se-v-roce-2021-zotavil-na-uroven-pred-covidem\/","title":{"rendered":"Canalys: Trh se smartphony se v roce 2021 zotavil na \u00farove\u0148 p\u0159ed COVIDem"},"content":{"rendered":"

Podle nejnov\u011bj\u0161\u00ed zpr\u00e1vy spole\u010dnosti Canalys<\/strong> se glob\u00e1ln\u00edmu trhu s chytr\u00fdmi telefony poda\u0159ilo v roce 2021 dodat celkem 1,35 miliardy<\/strong> chytr\u00fdch telefon\u016f. To p\u0159edstavuje 7% n\u00e1r\u016fst<\/strong> oproti roku 2020 a bl\u00ed\u017e\u00ed se k p\u0159edpandemick\u00e9 \u00farovni<\/strong>. V roce 2019<\/strong> toti\u017e bylo zaznamen\u00e1no 1,37 miliardy<\/strong> kus\u016f za\u0159\u00edzen\u00ed. Po\u0159ad\u00ed p\u011bti nejv\u00fdznamn\u011bj\u0161\u00edch v\u00fdrobc\u016f v\u0161ak z\u016fstalo beze zm\u011bny. V \u010dele<\/strong> stoj\u00ed op\u011bt spole\u010dnost Samsung<\/strong> s 274,5 miliony<\/strong> dod\u00e1vek a 20%<\/strong> pod\u00edlu na trhu.<\/p>\n

\"Canalys<\/a><\/p>\n

Na druh\u00e9m m\u00edst\u011b<\/strong> se um\u00edstil Apple<\/strong> se stejn\u011b p\u016fsobiv\u00fdmi 230 miliony<\/strong> dod\u00e1vek a 17%<\/strong> pod\u00edlem na trhu. Nejvy\u0161\u0161\u00ed trojici uzav\u00edr\u00e1 Xiaomi<\/strong> se 191 miliony<\/strong> dod\u00e1vkami a 14%<\/strong> pod\u00edlem na trhu s chytr\u00fdmi telefony. Xiaomi se nav\u00edc m\u016f\u017ee tak\u00e9 pochlubit nejvy\u0161\u0161\u00edm ro\u010dn\u00edm r\u016fstem<\/strong> ze v\u0161ech zna\u010dek. Konkr\u00e9tn\u011b se jedn\u00e1 o r\u016fst o neuv\u011b\u0159iteln\u00fdch 28%<\/strong>.<\/p>\n

Pokud bychom \u0161li po \u017eeb\u0159\u00ed\u010dku spole\u010dnosti Canalys d\u00e1l, na\u0161li bychom v po\u0159ad\u00ed tak\u00e9 Oppo<\/strong> (cel\u00e9, v\u010detn\u011b Realme i OnePlus<\/em>) se 145 miliony<\/strong> dod\u00e1vek a 11%<\/strong> pod\u00edlem na trhu. Prvn\u00ed p\u011btku uzav\u00edr\u00e1 Vivo<\/strong> se sv\u00fdmi 129,9 miliony<\/strong> dod\u00e1vek a 10%<\/strong> pod\u00edlu na trhu. Navzdory p\u0159etrv\u00e1vaj\u00edc\u00edmu nedostatku dod\u00e1vek ale popt\u00e1vka<\/strong> spot\u0159ebitel\u016f i v roce 2021 rostla<\/strong>.<\/p>\n

Tabulka podle spole\u010dnosti Canalys<\/h3>\n\n\n\n\n\n\n\n\n\n\n
V\u00fdrobce<\/b><\/td>\nDod\u00e1vky v roce 2021
\n(v milionech)<\/b><\/td>\n		Pod\u00edl na trhu v roce 2021<\/b><\/td>\n\u00a0Dod\u00e1vky v roce 2020
\n(v milionech)<\/b><\/td>\n		Pod\u00edl na trhu v roce 2020<\/b><\/td>\nRo\u010dn\u00ed zm\u011bna<\/b><\/td>\n<\/tr>\n
Samsung<\/b><\/td>\n274.5<\/td>\n20%<\/td>\n255.5<\/td>\n20%<\/td>\n+7%<\/td>\n<\/tr>\n
Apple<\/b><\/td>\n230.1<\/td>\n17%<\/td>\n207.2<\/td>\n16%<\/td>\n+11%<\/td>\n<\/tr>\n
Xiaomi<\/b><\/td>\n191.2<\/td>\n14%<\/td>\n149.6<\/td>\n12%<\/td>\n+28%<\/td>\n<\/tr>\n
Oppo<\/b><\/td>\n145.1<\/td>\n11%<\/td>\n119.4<\/td>\n9%<\/td>\n+22%<\/td>\n<\/tr>\n
Vivo<\/b><\/td>\n129.9<\/td>\n10%<\/td>\n112.6<\/td>\n9%<\/td>\n+15%<\/td>\n<\/tr>\n
Ostatn\u00ed<\/b><\/td>\n379.4<\/td>\n28%<\/td>\n420.5<\/td>\n33%<\/td>\n-10%<\/td>\n<\/tr>\n
Celkem<\/b><\/td>\n1,350.2<\/b><\/td>\n100%<\/b><\/td>\n1,264.7<\/b><\/td>\n100%<\/b><\/td>\n+7%<\/b><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Kl\u00ed\u010dov\u00fdmi tahouny r\u016fstu byly levn\u00e9 segmenty v Asii a Tichomo\u0159\u00ed, na Bl\u00edzk\u00e9m v\u00fdchod\u011b, v Africe a Latinsk\u00e9 Americe. Siln\u00e1 byla tak\u00e9 popt\u00e1vka po \u0161pi\u010dkov\u00fdch za\u0159\u00edzen\u00edch Samsung a Apple. D\u00edky tomu Samsung dos\u00e1hl sv\u00e9ho c\u00edle<\/strong> prodat osm milion\u016f skl\u00e1dac\u00edch za\u0159\u00edzen\u00ed. Na druhou stranu, Apple m\u011bl<\/strong> s 82,7 milionu dod\u00e1vek nejsiln\u011bj\u0161\u00ed \u010dtvrt\u00fd kvart\u00e1l<\/strong> ze v\u0161ech zna\u010dek. Analytici spole\u010dnosti p\u0159edpov\u00eddaj\u00ed, \u017ee rok 2022 bude dal\u0161\u00edm rokem siln\u00e9ho r\u016fstu<\/strong> trhu s chytr\u00fdmi telefony. Je velice pravd\u011bpodobn\u00e9, \u017ee trh se p\u0159ehoupne p\u0159es COVIDov\u00e9 zakol\u00eds\u00e1n\u00ed a s po\u010dty dod\u00e1vek rok 2019 p\u0159ekon\u00e1.<\/p>\n

Zdroj: Twitter<\/a>, Canalys<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Podle nejnov\u011bj\u0161\u00ed zpr\u00e1vy spole\u010dnosti Canalys se glob\u00e1ln\u00edmu trhu s chytr\u00fdmi telefony poda\u0159ilo v roce 2021 dodat celkem 1,35 miliardy chytr\u00fdch<\/p>\n","protected":false},"author":12,"featured_media":87171,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2],"tags":[4769,3612,4768,4770,4771,4772],"class_list":["post-87164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-clanky","tag-4769","tag-canalys","tag-globalni-trh","tag-podil-na-trhu","tag-q4","tag-zhodnoceni-roku"],"wppr_data":{"cwp_meta_box_check":"No"},"yoast_head":"\nTrh se smartphony se v roce 2021 zotavil na \u00farove\u0148 p\u0159ed COVIDem<\/title>\n<meta name=\"description\" content=\"Podle zpr\u00e1vy 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